Chocolate & Confectionary
Black & White
Trends
This trend is the topmost of all trends and at the same time the strongest basis for success. Thus “naturally functional” supports and inspires all other trends. Accordingly, this trend is not ranked alongside the others, but should be understood as superior to them. Naturally healthy food... Read more
The requirements for food at a given moment during the day vary as greatly as the moments themselves. Because sometimes just a bite will do, the trend in snacks continues across all food categories. Products are positioned depending on the occasions for eating throughout the day: whether for... Read more
A new facet of the recipe. By focusing on texture, the industry has found another way to make products special and attractive for consumers. A special mouthfeel can be compelling for many consumers. Surprising them with this holds great potential in 2018. In the past five years, the number of... Read more
Functionality
Fat reduction
Natural flavor enhancement
Natural taste impact
Mouthfeeling
Contact
- Dr. Silja Mörker
R&D Food Scientist, Portfolio Management & Innovation