Chocolate & Confectionary
Milk Chocolate
Trends
Many consumers now follow very individual nutritional rules. They know all about the products and ingredients that are good for them, and give them preference when putting together their personal diet. They also draw on experiences gained with “free-from” products and special nutritional... Read more
Consumers are willing to pay more for premium-quality gourmet products. While they primarily trust well-known brands, they’d also like to see something new from them. And so, the trend in product launches is a return to a brand’s origins – highlighted with classic branding and packaging.... Read more
The requirements for food at a given moment during the day vary as greatly as the moments themselves. Because sometimes just a bite will do, the trend in snacks continues across all food categories. Products are positioned depending on the occasions for eating throughout the day: whether for... Read more
The food industry is under pressure to verifiably reduce the amount of added sugar in products. But often it is these very added sugars that create the typical sweetness and flavor that consumers like. So the challenge is to combine the simultaneous demand for delicious products and a clean list... Read more
Functionality
Dietary fiber
Vegetable proteins
No crystal sugar
Soft texture
Crunchiness/Crispiness
Contact
- Dr. Silja Mörker
R&D Food Scientist, Portfolio Management & Innovation