We analyze markets, segments, and consumer trends to provide strategic support for companies in the food and beverage industry. Our work uncovers growth opportunities and relevant categories—always in the context of evolving consumption patterns and societal megatrends such as health, sustainability, plant-based diets, and convenience.
This enables us to provide clarity in a dynamic market environment and deliver a solid foundation for brand-relevant decisions, contemporary assortment planning, and strategic business direction.
We create customized product concepts and formulations. Our extensive expertise across diverse food and beverage categories forms the foundation for nuanced recipes—tailored to desired texture, consistency, nutritional profile, functionality, and labeling requirements—always aligned with current trends and regulatory standards. Ingredient selection, stability testing, and quality assurance are, of course, an integral part of our process.
No matter where you are in the development journey—whether at the initial idea or the final refinement stage—we act as a collaborative development partner to bring market-ready products to life that integrate seamlessly into your production.
We help you find the ideal production partner for contract manufacturing and filling. With our deep understanding of the complex processes and high standards of the food and beverage industry, we leverage our established network to identify the partner who can bring your vision to life with the highest precision and quality.
No matter what challenge you face—whether capacity constraints, specialized technical requirements, or the need to avoid large capital investments—our experienced partners enable you to bring new products to market quickly and flexibly.
We specialize in small-batch production, delivering customized product solutions—whether for testing new formulations, trade shows, test markets, or limited editions. Throughout the process, we ensure consistent quality and process control. Upon request, we can also handle packaging, design, and labeling—tailored and fully compliant with regulations.
This allows you to bring your innovations to market quickly, safely, and with minimal risk—without burdening your existing production processes or requiring your own facility. Ideal for flexible and efficient testing of new products.
We connect you with the right suppliers for ingredients and packaging. Thanks to our strong network within the food industry supply chain, we can quickly and precisely identify the ideal partners—even for rare or specialized raw materials. We carefully consider quantity requirements, quality standards, lead times, and relevant certifications, particularly regarding allergens or dietary preferences such as vegan, gluten-free, halal, or kosher.
This ensures efficient sourcing, reduced organizational effort, and the confidence that you always have the optimal ingredients and packaging for every project.
We analyze ingredients holistically—considering their physical, chemical, and microbiological properties—always with a focus on potential applications and target segments in the food and beverage market. Additionally, we incorporate ecological, social, and ethical aspects across the entire value chain: from sourcing and production processes to the supply chain. Compliance with all relevant legal requirements completes our assessment.
This approach provides you with a solid foundation for decision-making—whether for market-driven product development, sustainable portfolio alignment, or strategic planning within your business.
In addition to our in-house services, our partnership with Food Harbour Hamburg offers you further insights and opportunities: from brand and portfolio strategy consulting to trend and innovation research, in-depth target group analyses, and inspiring workshops and events.
With our expertise, we help you clearly position your brand, develop future-ready assortments, identify and seize opportunities early, make informed decisions based on reliable insights, and grow your team through knowledge transfer, inspiration, and networking.
"We are thrilled by the creativity, speed, and flexibility. Through Food Harbour Hamburg, we were able to develop a new product, have it produced, and test it with consumers in no time" says Silke Grell, Marketing Director at fritz-kola, who managed the project together with Raja Gabert, Product and Portfolio Manager, and Maybritt Steffens, Head of Product Development & Quality Management.
Silke Grell
Marketing Director at fritz-kola
Senior R&D Manager
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