We analyze markets, segments and consumer trends in order to provide strategic support to companies in the food & beverage industry. In doing so, we identify growth potential and relevant categories - always in the context of changing consumption patterns and social megatrends such as health, sustainability, plant-based nutrition and convenience.
In this way, we create orientation for you in a dynamic market environment - and provide a sound basis for brand-relevant decisions, contemporary product range design and entrepreneurial orientation.
We develop individual product concepts and recipes. Our many years of application expertise in a wide range of food & beverage categories form the basis for nuanced recipes - tailored to the desired texture, consistency, nutritional values, functionalities and declaration requirements - always in line with current trends and legal requirements. Raw material selection, stability tests and quality assurance are naturally part of this.
No matter where you are in the process - from the initial idea to the final finishing touches: as a development partner at eye level, we realize market-ready products that can be seamlessly integrated into your production.
We will find the ideal production partner for you when it comes to contract manufacturing and filling. Thanks to our deep understanding of the complex processes and high standards of the food and beverage industry, we use our established network to identify exactly the right partner to implement your ideas with the highest precision and quality.
No matter where your challenge lies - be it capacity bottlenecks, special technological requirements or the desire to avoid major investments: With our experienced partners, we can bring your new products to market quickly and flexibly.
We specialize in the production of small batches and implement individual product solutions - whether for testing new recipes, trade fair appearances, test markets or limited editions. We ensure consistent quality and process control. On request, we can also take care of packaging, design and labeling - individually and in compliance with the law.
This allows you to realize your innovations quickly, safely and without risk in a marketable form - without burdening your existing production processes or requiring your own production facility. Ideal for flexible and efficient testing of new products.
We find the right suppliers for raw materials and packaging. Thanks to our close network with the supplier industry in the food sector, we can find the right partners quickly and in a targeted manner - even for rare and specialized raw materials. We carefully consider quantity requirements, quality standards, delivery times and relevant certifications - particularly with regard to allergens or different diets such as vegan, gluten-free or halal and kosher.
This means you benefit from efficient procurement, reduced organizational effort and the certainty of always receiving the optimum raw materials and packaging for every project.
We analyze raw materials holistically - based on physical, chemical and microbiological properties - always with a view to potential applications and target segments in the food & beverage market. We also include ecological, social and ethical aspects along the entire value chain: from origin to manufacturing processes to the supply chain. Our assessment is rounded off by checking all relevant legal requirements.
In this way, we provide you with a reliable basis for decision-making - be it for market-oriented product developments, a sustainable portfolio alignment or strategic decisions as part of your corporate planning.
In addition to our in-house services, we offer you further impulses and opportunities through our partnership with Food Harbour Hamburg: From strategy consulting for brand & portfolio to trend and innovation research to in-depth target group analyses as well as inspiring workshops and events.
With our expertise, we support you in clearly positioning your brand and designing future-proof product ranges, recognizing opportunities at an early stage and successfully implementing them, making well-founded decisions based on reliable insights and developing your team through knowledge transfer, inspiration and networking.
"We are delighted with the creativity, speed and flexibility. With Food Harbour Hamburg, it was possible for us to develop, bottle and test a new variety with consumers in a very short space of time" explains Silke Grell, Marketing Director at fritz-kola, who was responsible for the project together with Raja Gabert, Product and Portfolio Manager and Maybritt Steffens, Head of Product Development & Quality Management.
Silke Grell
Marketing Director at fritz-kola
Senior R&D Manager
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