The challenge
Consumers increasingly prefer products with natural ingredients, less sugar and no artificial additives. Organic, wholemeal and gluten-free options are gaining in popularity. It is important to meet this demand and consumer needs.
Crunchy and fruity in every bite.
The challenge
Consumers increasingly prefer products with natural ingredients, less sugar and no artificial additives. Organic, wholemeal and gluten-free options are gaining in popularity. It is important to meet this demand and consumer needs.
Solution
Cranberries, with their various qualities in different cut sizes, are ideal for use in muesli mixes. In addition to the classic dried, sweetened variety, BerryFusions® from our partner Ocean Spray are particularly suitable. These are dried cranberries in various flavors, e.g. orange, raspberry, strawberry, blueberry or cherry.
Senior R&D Manager